What is the Most Valuable Sports Franchise in the World?

What is the Most Valuable Sports Franchise in the World?

Richard Weiss

Last updated: October 6, 2026

Key Takeaways

  • The Dallas Cowboys are the most valuable sports franchise in the world: $13 billion on the Forbes World's 50 Most Valuable Sports Teams 2025 list, published December 18, 2025.
  • The Cowboys have been No. 1 on that Forbes list every year since 2016.
  • Newer NFL-only valuations are higher: Sportico put the Cowboys at $15.5 billion on August 12, 2026, and Forbes put them at $17 billion on September 9, 2026.
  • The Golden State Warriors are No. 2 overall at $11 billion, and 30 of the NFL's 32 teams are in the Forbes top 50.
  • Jerry Jones has owned the Cowboys since February 25, 1989.

The Dallas Cowboys are the most valuable sports franchise in the world. Forbes valued the team at $13 billion on its World's 50 Most Valuable Sports Teams 2025 list, published December 18, 2025, and the Cowboys have been No. 1 on that list every year since 2016. As of October 6, 2026, that is the most recent Forbes ranking that covers every sport.

The Most Valuable Sports Franchise in the World

The Dallas Cowboys, the NFL team that plays in Arlington, Texas, top the Forbes ranking at $13 billion. The Golden State Warriors are second at $11 billion, and the Los Angeles Rams are third at $10.5 billion.

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Sportico also has the Cowboys on top. Its 2026 NFL team valuations, published August 12, 2026, put the Cowboys first at $15.5 billion. That is above Sportico's top NBA figure, the Warriors at $11.33 billion in its 2025 NBA valuations.

How Much Is the Most Valuable Sports Franchise Worth?

It depends on which valuation you use and when it was published. The three most recent figures for the Cowboys:

Source and list Published Cowboys valuation
Forbes, World's 50 Most Valuable Sports Teams 2025 December 18, 2025 $13 billion
Sportico, NFL Team Values 2026 August 12, 2026 $15.5 billion
Forbes, The NFL's Most Valuable Teams 2026 September 9, 2026 $17 billion

Forbes and Sportico both rank the Cowboys first in the NFL, but their dollar figures differ. In its September 2026 NFL valuations, Forbes also reported that the Cowboys generated nearly $1.28 billion in revenue in the prior season, the largest total it has ever measured for a sports team.

Top 10 Most Valuable Sports Teams in the World

This is the top 10 from the Forbes World's 50 Most Valuable Sports Teams 2025 list, published December 18, 2025. Two teams tied for 10th, so the table has 11 rows.

Rank Team League Valuation (Forbes, 2025 list)
1 Dallas Cowboys NFL $13 billion
2 Golden State Warriors NBA $11 billion
3 Los Angeles Rams NFL $10.5 billion
4 New York Giants NFL $10.1 billion
5 Los Angeles Lakers NBA $10 billion
6 New York Knicks NBA $9.75 billion
7 New England Patriots NFL $9 billion
8 San Francisco 49ers NFL $8.6 billion
9 Philadelphia Eagles NFL $8.3 billion
10 (tie) Chicago Bears NFL $8.2 billion
10 (tie) New York Yankees MLB $8.2 billion

A few more facts from the same list:

  • 30 of the NFL's 32 teams made the top 50. It took $5.4 billion to make the list.
  • The Warriors, Lakers and Knicks are the three NBA teams in the top 10.
  • The New York Yankees are the highest-ranked MLB team, tied for 10th at $8.2 billion.
  • Real Madrid is the highest-ranked soccer club, 20th at $6.75 billion.

Who Owns the Most Valuable Sports Franchise?

Jerry Jones owns the Dallas Cowboys. He bought the team on February 25, 1989. The Cowboys have played home games at AT&T Stadium in Arlington, Texas since it opened in 2009, and the franchise has won five Super Bowls, the most recent after the 1995 season.

Collect the Cowboys? Browse our football cards or see the top 10 most valuable football cards of all time.

Sources

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Most Valuable Sports Franchise FAQ

What is the most valuable sports franchise in the world?
The Dallas Cowboys. Forbes valued the team at $13 billion on its World's 50 Most Valuable Sports Teams 2025 list, published December 18, 2025, and the Cowboys have been No. 1 on that list every year since 2016.
How much are the Dallas Cowboys worth?
Forbes valued the Cowboys at $13 billion in December 2025 and at $17 billion in its NFL team valuations published September 9, 2026. Sportico valued the team at $15.5 billion on August 12, 2026.
Who owns the Dallas Cowboys?
Jerry Jones owns the Dallas Cowboys. He bought the team on February 25, 1989. The Cowboys play at AT&T Stadium in Arlington, Texas.
What is the most valuable NBA team?
The Golden State Warriors. Forbes valued the Warriors at $11 billion on its 2025 list of the world's most valuable sports teams, which ranks them second overall behind the Dallas Cowboys.
What is the most valuable soccer team in the world?
Real Madrid is the highest-ranked soccer club on the Forbes World's 50 Most Valuable Sports Teams 2025 list. It ranks 20th overall at $6.75 billion.